Client: Traditional bookstore chain with a regional focus
For an expanding chain store with high staff turnover, we developed a practical training program that specifically strengthens young (deputy) store managers. Our aim was to promote leadership skills for the demanding day-to-day running of a store and to establish cooperative management styles - with as little absence from day-to-day business as possible.
To achieve this, we implemented a blended learning concept that combines classroom training, online sessions, learning letters, self-study phases and learning groups - with plenty of room for individual responsibility. Supra-regional networking also created important impulses for the exchange of experience. This enabled us not only to build up individual leadership skills, but also to promote cross-team collaboration and mutual support in everyday life.
Accompanied by a steering group and TÜV-certified, the project has set new standards in leadership development in retail.