Teaching sales staff the knowledge and skills they need

Aside from the products and services of the company, the needs of their customers also vary greatly. In addition,

  • their sales strategies and goals,

  • distribution channels and types vary.

In addition, the previous experience and skills

  • of their sales staff both in-house and in the field as well as

  • of their sales partners such as specialized dealers and retailers, craftsmen and contractors varies.

The topics on which MTI regularly conducts training sessions and seminars for salespersons and their managers are equally diverse ‒ with the training modules’ structure and contents adapted to the company.

Topics for which we often conduct training sessions for sales

Sales Strategy Sales Management Service Excellence Selling/ Negotiation
Sales & Service Concepts Managing Sales Force Service as USP/
Instrument of
Differentiation		 Sales Skills
Pricing Strategies Sales Planning/
Target Customer Definition		 Customer Service Solution Selling
Sales and Distribution Planning,
Controlling and Management		 Building & Development of Sales Teams Field Service Procepting
Developing new markets/
market segments		 Planning & Controlling of Sales Projects After-Sales Service Negotiation Techniques
(Global) Key Account Management Management by KPIs Technical Service Upsale
Customer Relationship Management (CRM) The Sales Manager as a Coach Value Selling
Selling to A, B and C Level
Self-management
Area Management/
Field Sales

The MTI team, which consists of more than 400 trainers and consultants, also has certified experts who are qualified to cover practically any other possible training top-ics for sales staff and their managers. If desired, we can also train your sales team all over the world.